Consumer & Market Research Manager, Nutella
About the Role:
We have a current opening for a Consumer & Market Research Manager, Nutella and are actively reviewing applications.
You will play a critical role in shaping the future of Nutella by bringing the voice of the consumer to life. As a Consumer Insights & Market Research Manager, you will translate data into clear, actionable insights that directly influence brand strategy, innovation, and business growth.
In this role, you will combine consumer insights, market research, and syndicated data (e.g., Circana) to deliver a holistic view of category and brand performance. You will identify growth opportunities, anticipate market shifts, and ensure that business decisions are grounded in a deep understanding of the consumer.
This is a hybrid role based in Parsippany, NJ (North American HQ).
Main Responsibilities:
Consumer Insights & Business Partnering
- You will act as a strategic partner to Marketing, Trade Marketing, and cross-functional teams, providing consumer, shopper, and category insights
- You will lead the development and execution of the consumer insights and market research agenda
- You will translate insights into clear, actionable recommendations that inform brand strategy and business decisions
- You will integrate consumer insights, shopper data, and category performance metrics to drive growth
Market Research & Insights Generation
- You will lead end-to-end market research studies, including design, execution, and analysis
- You will recommend and apply qualitative and quantitative research methodologies
- You will leverage consumer insights, segmentation, and brand tracking to inform decision-making
- You will synthesize complex data into compelling insights that influence stakeholders
- You will identify growth opportunities, risks, and key performance drivers across channels and segments
Data Analytics & Syndicated Data (Circana)
- You will build and manage syndicated data capabilities (e.g., Circana/Nielsen)
- You will analyze category trends, retail performance, and competitive dynamics
- You will integrate multiple data sources to create a holistic view of brand and category performance
- You will support business decisions through data-driven insights and analytics
About You:
Education & Experience
- 4–7 years of experience in consumer insights, market research, or data analytics
- Bachelor’s degree required; Master’s preferred
Core Research & Analytics Expertise
You bring strong expertise in:
- Consumer insights and market research methodologies
- Qualitative and quantitative research design and execution
- Segmentation and deep consumer understanding
- Advertising and communications testing
- Marketing metrics and performance tracking
- Questionnaire design, survey development, and data analysis
Syndicated Data & Business Intelligence
- Experience with syndicated data sources (e.g., Circana, Nielsen, IRI)
- Proven ability to apply data to category, shopper, and retail performance analysis
- Able to integrate multiple data sources to generate holistic, actionable insights
Key Capabilities
- Strong strategic thinking and business partnering skills
- Experience with project and vendor management
- Ability to influence and communicate with senior stakeholders
- Strong ability to translate complex data into clear, business-focused insights
Ideal Candidate Profile
- 5–10 years of combined experience across consumer insights and syndicated data analytics
- Demonstrated the ability to synthesize multiple data sources and drive measurable business impact
Also Considered
- 5+ years of consumer insights experience and are motivated to build analytics expertise
- 5+ years of syndicated data or analytics experience and want to deepen your consumer research capabilities
Success in This Role
You are comfortable working across consumer insights, analytics, and business intelligence (or can quickly grow into it)
You demonstrate strong learning agility and curiosity
You thrive in a dynamic, evolving role with increasing scope and influence
Our Benefits & Perks:
Careers with caring built in - discover our benefits here.
The base salary range for this position is $106,000.00 - $143,000.00 annually. Actual compensation will be determined based on experience, qualifications, and other job-related factors permitted by law. This range represents the anticipated salary for this position at this time.
In addition to base salary, we offer a comprehensive benefits package, including health insurance, retirement plans, paid time off, and other benefits.
About Ferrero:
Ferrero began its journey in the small town of Alba in Piedmont, Italy, in 1946. Today, it is one of the world’s largest sweet-packaged food companies, with many iconic brands sold in countries all over the world. Find out more about Ferrero at ferrero.com.
DE&I at Ferrero:
Ferrero is committed to building a diverse and inclusive culture in which all employees feel welcomed and appreciated and have the same opportunities. We believe all our people are equally talented in their own way. In nurturing the curiosity and natural abilities of our employees, we provide them, generation after generation, the means to succeed personally and professionally, enabling them to craft their journey at Ferrero. The diversity of our talents is what makes our work environment multicultural, innovative, and highly rewarding.
Find out more here.
Ferrero is an equal opportunity employer and complies with all applicable human rights laws. Ferrero will recruit, hire, train, and promote all persons without regard to race, creed, color, sex (including pregnancy, gender, sexual orientation, and gender identity), religion, national origin or ancestry, age, disability, or history of disability (except where physical or mental abilities are a bona fide occupational requirement and the individual is not able to perform the essential functions of the position even with reasonable accommodations), citizenship, or any other protected characteristic.
Ferrero will accommodate the needs of applicants with disabilities throughout all stages of the selection process. If you need accommodation during the recruitment process, please advise the People & Organization (HR) Representative. Information relating to the need for accommodation and accommodation measures will be addressed confidentially.