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Assistant Commercial Development Manager, SEA

Job Location: ​Singapore​

Singapore

Company description

Ferrero is a family-owned company with a truly progressive and global outlook and iconic brands such as Nutella®, Tic Tac®, Ferrero Rocher®, Raffaello®, Kinder Bueno® and Kinder Surprise®. As the love for our brands continues to grow, so too does our global reach. Represented in more than 50 countries, with products sold in more than 170, the Ferrero Group is loved by generations around the world. The secret to our global success? 38,767  dedicated employees who celebrate care and quality to craft a business, careers and brands we are proud of. Join us, and you could be one of them.

Diversity Statement

Ferrero is committed to building a diverse and inclusive culture in which all employees feel welcomed and appreciated and have the same opportunities. We believe all of our people are equally talented in their own way. In nurturing the curiosity and natural abilities of our employees, we provide them, generation after generation, the means to succeed personally and professionally, enabling them to craft their journey at Ferrero. The diversity of our talents is what makes our work environment multicultural, innovative and highly rewarding.

About the Role:

The role is aimed to support the Head of Commercial Development Southeast Asia by driving the commercial development within the countries of Southeast Asia. The key focus areas for the  role are annual sales operations planning, sales performance reporting, monitoring and root cause analysis, as well as trade spend management, and strengthening ROI, execution plan monitoring and pro-active course correction. The role drives market and channel insights oriented reporting and remediations, as well as distributor management system (DMS) enhancement.

 

Main Responsibilities:

 

  • Partner with the Country sales and supply chain team to review the weekly forecast for responsible markets

  • Provide early identification of risks and proactively manage contingency planning to deliver key operational deliverables (LE / STT / STD / FA / Weeks Coverage/Arbitraggio management) for the respective markets

  • Collaborate on forecast accuracy and bias trends to strengthen the rolling 14 month forecast through strong local S&OP adhering to internal supply chain deadlines

  • Support the budget process by assisting in the planning / preparation of the 3 years strategic business planning / budget / budget adjustments with relevant insights, analysis, and assessment of the commercial plan for the responsible markets

  • Track and report all relevant sales performance metrics for responsible markets (e.g., distribution / visibility / Qli / GSV / TS / DSR / STC etc.)

  • Manage execution plan monitoring including campaign analysis with insights and recommendation

  • Collaborate during the monthly meetings and initiatives and follow up actions

  • Collect and analyse information on market and competition, develop reports and propose actions to improve Ferrero positioning and/or management of specific performance issues

  • Ensure compliance to the promotional guidelines for the responsible markets and channels, manage the trade spend accrual and payment process for the responsible markets

  • Manage timely and accurate reporting on SEA Trade Spend position each month, facilitate the monthly review of total SEA Trade Spend across markets and brands, ensuring full-year alignment with budget targets through close collaboration with Finance

  • Ensure trade spend investment is effective by ensuring the break-even analysis is positive and improving year on year

  • Design and implement an ROI framework, perform ROI analyses for planned initiatives, and collaborate with Country Sales Managers to drive year-on-year ROI improvement

  • Adhere to sales process, procedures, and tools for the responsible markets

  • Identify and implement process and reporting improvements that will lead to improved efficiency, transparency, and accountability for the total SEA cluster

  • Drive the rollout of all sales efficiency related systems and tools (i.e., MyPS, DPS, DMS, and Sales Reporting)

  • Work on development and deployment of Distributor Management System (Data Exchange and Power BI reporting) to ensure optimal monitoring and management of distributor partners on an ongoing basis

 

Who we are looking for:

 

  • University Degree in Economics, Business Management, Finance or Marketing

  • Relevant experience with solid market knowledge with understanding of Traditional & Modern Trade, Impulse Channel, Channel & Customer planning; FMCG industry strongly preferred, background in commercial finance is a strong plus

  • Good analytical and data reading skills, insight orientated reporting, strategic thinking, project management

  • Ability to work effectively across teams and manage multiple stakeholders

  • Good interpersonal and communication skills, ability to contribute individually and be a strong team member

  • Proactivity, high level of responsibility and accountability, dynamism and agility, resilience

  • Ability to work in a high-paced environment, high result orientation, multi-tasking and time-management skills

  • Advanced MS Office skills: Excel and PowerPoint, Power BI; SAP knowledge is considered a plus

  • Fluency in English, written and spoken. Any other language is considered a strong plus

 

How to be successful in the role and at Ferrero:

We encourage all our people to think creatively to set personal targets and objectives and push new, better ways to work. Employee contribution and engagement at Ferrero is based on the individual, team and organization dimension, so should have the ability to work independently, as a part of the team and be able to build proper relations with stakeholders at all levels. A demonstrable consumer-focused attitude and autonomy in managing relationships will help you in building your position among stakeholders and achieving expected sales outcomes. 

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