National Account Manager
Job Location: Territory Based
Company Description
Ferrero is a family-owned company with a truly progressive and global outlook and iconic brands such as Nutella®, Tic Tac®, Ferrero Rocher®, Raffaello®, Kinder Bueno® and Kinder Surprise®. As the love for our brands continues to grow, so too does our global reach. Represented in more than 50 countries, with products sold in more than 170, the Ferrero Group is loved by generations around the world. The secret to our global success? 40,000 dedicated employees who celebrate care and quality to craft a business, careers and brands we are proud of. Join us, and you could be one of them.
Diversity Statement
Ferrero is committed to building a diverse and inclusive culture in which all employees feel welcomed and appreciated and have the same opportunities. We believe all of our people are equally talented in their own way. In nurturing the curiosity and natural abilities of our employees, we provide them, generation after generation, the means to succeed personally and professionally, enabling them to craft their journey at Ferrero. The diversity of our talents is what makes our work environment multicultural, innovative and highly rewarding.
About the Role:
Join Ferrero as our next National Account Manager!
We’re looking for a passionate and results-driven National Account Manager to take the lead on driving commercial success across Ferrero’s premium brand portfolio. This is your opportunity to make a real impact with some of the UK’s most loved brands—Ferrero Rocher, Nutella, Kinder, Tic Tac, and more.
In this role, you’ll be at the heart of a fast-paced, dynamic team, reporting into a Business Unit Controller. You’ll shape and deliver ambitious growth plans, build impactful partnerships, and drive performance across a leading global confectionery business. You’ll influence key decisions, collaborate with senior internal and external stakeholders, and play a vital part in shaping Ferrero’s continued success in the UK market.
If you’re ready to bring your energy, expertise, and entrepreneurial spirit to a role where you can truly make your mark—we’d love to hear from you.
Main Responsibilities:
As a National Account Manager at Ferrero, you will take full ownership of a key customer account, developing and executing commercially sound, insight-led business plans that align with Ferrero’s planned goals across both physical retail and digital channels.
You will manage the full P&L, driving sales, revenue growth, and profitability. Your understanding of trade terms, promotional strategy, margin management, and budget control will enable you to make confident, data-driven decisions that deliver long-term value.
You’ll build and develop strong relationships with key customer contacts while also working collaboratively across Ferrero’s internal teams. You’ll lead the creation and execution of Joint Business Plans (JBPs), activating Ferrero’s commercial and brand strategies in market.
In this role, you’ll also be accountable for planning and delivering impactful visibility and promotional initiatives to strengthen Ferrero’s brand presence and drive shopper conversion. Forecasting, tracking performance, and reporting on results will be key, with the ability to adapt plans in response to trading conditions and new opportunities.
You’ll work closely with internal stakeholders across Trade Marketing, Category Management, Finance, Demand Planning, Ecommerce, Marketing, and Net Revenue Management to ensure flawless execution and alignment.
Through ongoing analysis of shopper behaviour, market trends, and competitor activity, you’ll help keep Ferrero ahead of the curve—turning insights into action and maintaining our leadership in a high-performing landscape.
Who we are looking for:
We’re seeking a commercially sharp, resilient, and results-oriented professional with track record in managing UK accounts—ideally within FMCG. You’ll be confident in navigating transactional relationships and very comfortable with conflict—able to hold firm on price, protect margin, and lead tough commercial negotiations with credibility and professionalism.
You’re tenacious and proactive, with the ability to ‘open doors’ and create access in ambitious environments. Whether through virtual or face-to-face engagement, you’re relentless in finding ways to build meaningful connections at all levels within the customer’s business. Internally, you’ll be resourceful and persuasive, understanding the broader commercial context and fighting for visibility and support where needed. You’ll know how to lead the value of the channel and secure the internal ‘share of voice’ it deserves—even when attention is naturally pulled towards larger mults.
Your background should include leading Joint Business Plans (JBPs), managing full P&L responsibility, and crafting channel-specific strategies that deliver sustainable, profitable growth. You’re highly data-literate, able to convert complex insights into compelling commercial narratives.
A confident and credible communicator, you’ll build strong relationships both internally and externally, influence key decisions, and drive collaborative, cross-functional working with teams like Trade Marketing, Category Management, and Net Revenue Management.
If you’re driven, resilient, and excel on challenge—this is your opportunity to make a big impact within a global business known for its iconic brands and ambitious growth agenda.
How to be successful in the role and at Ferrero:
We encourage all our people to think creatively to set personal targets and objectives and push new, better ways to work. Employee contribution and engagement at Ferrero is based on the individual, team and organization dimension, so should have the ability to work independently, as a part of the team and be able to build proper relations with stakeholders at all levels. A demonstrable consumer-focused attitude and autonomy in managing relationships will help you in building your position among stakeholders and achieving expected sales outcomes.